JAYID provided media outreach support for the press conference of a U.S.-based company that operates a tool to streamline cumbersome purchasing, contracting, and payment procedures when companies outsource work to external firms or freelancers. This marked the company's first full-scale entry into Japan, and a press conference was held to commemorate this significant move. JAYID leveraged its Tier 1 media relations (with highly influential outlets such as Nikkei Shimbun, Nikkei Business, Toyo Keizai, and NewsPicks) for outreach, resulting in a strong turnout commitment. For B2B x Tech x Startup x Global companies, media outreach often faces challenges in gaining general recognition and service understanding. In such an environment, the success of this support was achieved by effectively communicating the service in an easily understandable manner, and by conveying the dynamism of the company's future role in Japan to the appropriate journalists.

An international symposium on early childhood education is held annually around this time. This year marks the sixth year of our support, and we once again had the opportunity to assist with public relations, including script development with the speakers and managing the Q&A sessions.

JAYID supported the service update event for a UK-based AI unicorn company. This update significantly enhanced the quality of AI conversations in Japanese, enabling the AI to reproduce nuances like sighs, laughter, dialects, and intonations. We provided comprehensive support for this milestone event, covering various aspects from pre-event attendee acquisition and media outreach to crafting press releases and creating engaging elements to elevate the mood of participants on the day.

JAYID's CEO, Nanako Akiyoshi, has been appointed as an external committee member for the ethics review board of a company developing technology to regenerate parts of the body lost or damaged due to illness, injury, or aging. Regenerative medicine holds immense potential to revolutionize future healthcare. However, precisely because of its advanced nature, strict ethical considerations are indispensable to gain social acceptance and trust. In this cutting-edge field, where active discussions are ongoing within the medical sector, Ms. Akiyoshi will leverage her expertise in public relations and communications. As an external committee member, she will offer objective and multifaceted perspectives to review ethical considerations and provide her insights. She is committed to contributing to the healthy development of this advanced technology and fostering dialogue between it and society.

Expo 2025 Osaka officially opened in April, and we are providing PR support for an upcoming event at a Middle Eastern country's pavilion scheduled for July. In collaboration with both private-sector partners and government bodies, we will help enhance the country’s brand image by effectively showcasing its technological strengths through exhibitions, presentations, and curated guest selections.